Zoom News PCs for McLaren Mercedes

Global PC manufacturer Lenovo and the McLaren Mercedes team have announced a partnership ahead of the 2009 Formula 1 season. Lenovo notebook and desktop PCs will provide the team's computing solutions, both at the race track and at its headquarters.

The announcement confirms the cessation of Lenovo's previous sponsorship with the Williams team.

Engineers and technology specialists from the Chinese manufacturer have already begun to specify the mobile wireless computing technology required by McLaren Mercedes, as well as desktop computing needs for the pit garage and pit wall battlestations.

"Both Vodafone McLaren Mercedes and Lenovo are committed to the competitive advantages from exceptional engineering," said Martin Whitmarsh, the team's CEO Formula One. "We are looking forward to the significant technology contribution that Lenovo will provide through its notebooks and desktop computer solutions."

"Vodafone McLaren Mercedes performs at the highest level in Formula 1 and integrates PC technology into every aspect of its car design, development and racing -- as well as its business operations," said Deepak Advani, Senior Vice President and Chief Marketing Officer for Lenovo. "Lenovo has an excellent heritage of computing performance and reliability in complex, high-profile, global events -- such as the Olympic Games -- and we look forward to making a significant contribution to the team."

Formula 1 teams have long been pioneering users of high-speed computer technology, using trackside PCs to perform a wide variety of tasks ranging from starting the cars through to the complex analysis of thousands of data points transmitted from the cars to the pits during the races.

McLaren Mercedes goes a step further, however, supplying statisticians and engineers back in the UK with real-time race data from anywhere in the world. Such a complex operation provides an excellent platform for showcasing personal computing technologies as the Lenovo corporation aims at strengthening its position in the global marketplace.

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